Thanks to the internet, people have more choices than ever when it comes to hiring professionals for their Amazon copywriting needs.
And that raises the question of whether hiring a Amazon copywriter from another country is a good idea.
You’ll hear people take both sides of this issue based upon their own experiences, but here’s the bottom line: the location of the Amazon copywriter shouldn’t matter.
What you should be worried about is the quality of the work that they produce.
Looking to the east for a copywriter
In many of the countries where foreign Amazon copywriters can be found (India, Pakistan, Nairobi, the Philippines), English is widely spoken by the educated people.
In fact, many people in these countries have been speaking English just as long as the “native” speakers in Western countries.
They understand the complexities of the language and can write for audiences as well as many copywriters from these countries.
On the other hand, there are going to be some Amazon copywriters who simply have no business calling themselves copywriters.
They may miss deadlines repeatedly, provide content that requires massive amounts of editing, submit plagiarized content as original material, and more.
Obviously, these are writers you would not want to work with under any circumstances. But these writers are not only located in non-Western countries.
They can be found in the United States, the United Kingdom, Australia, and Canada, too.
Location should never be your deciding factor
When you are making a decision about who to hire, location should never be your deciding factor.
Instead, pay attention to the quality of the samples provided; to the professionalism of the responses; to the level of communication provided; and to the costs (something no one in business can afford to ignore).
Then and only then can you decide whether a foreign Amazon copywriter is best for your needs.